Universal Principles of Design

Here is my infographic! Sorry it is late, I am still trying to catch up on work and homework since my tests :

Universal Principles of Design | Piktochart Infographic Editor.


Don’t Make Me Think

Sorry my post is so late to those who are writing responses! It has been a crazy week of catch up on homework and work from last weeks chaos of comprehensive exams. I chose to make another Prezi because I am on a time crunch and am able to embed it into my website.

I was having a hard time embedding my presentation so if it does not load, here it is Don’t Make Me Think

Day 9

Today was our last class! I think what I will mostly take away from this class is to be aware of the media messages that are being sent to me personally and the messages that I will be sending to my students. I want to try to avoid subliminally sending negative messages to my students, and try to have them look above stereotypes in the world. I think it is important to teach students how to interpret media and have them look into what is really being said.

Day 8

Everyone knows the stereotypes that exist in our society, but we try to avoid these first instinct thoughts that pop into our heads. And I feel as time has gone on, society as a whole has become a lot better at repressing these stereotypes by having patience and taking the time to get to know people before making judgement. This could just be my opinion and where I live (Portland), but I do feel like we have come a long way since the basic stereotypes. For example, the media does not depict women as staying home and taking care of the kids anymore. Women are seen as powerful beings who can make more money than a man in the workplace. However, there still is that thought in the back of peoples’ minds that girls should at least be pretty. When we watched the What Would You Do clip of the white guy, black guy, and pretty girl stealing a bike, it was very clear that people still act upon stereotypes. I personally felt uncomfortable when watching the clip because I personally had never seen this come out of people until I was in an interracial couple.

Day 7

It was interesting to me to see what has been published on the front page of newspapers from around the world. Even though they were all from the same time, there were no front pages that looked the same. I saw some very provocative photos on the front of a couple Caribbean newspapers that you would probably only see in US magazines, and even then it probably would not be on the cover. I also noticed that a lot of the pages were centered around local news as opposed to national or world wide. I think this is because it is more interesting and relevant to the readers buying the newspapers. For example papers in the Midwestern states focused on the floods that have been occurring recently.

The switch to empowering commercials is very controversial. It is good that people are taking notice that girls have been seen as lower or prissier and need to make themselves pretty for men. However, at the same time the companies promoting these ads are the ones selling beauty products to these girls/women. One review compared these ads to the car commercial ads that promote a green and clean environment, but then are still trying to sell you their cars that pollute the environment. Another example is the Pantene commercial below that encourages girls to be stronger and to not always say sorry. Yes, this commercial did make me realize how often I say sorry without realizing it, but I still feel as though since it is a hair product commercial that I should not take it too seriously because they are just trying to sell me something.

Day 6

There are many different types of advertisements in the world. Types include:

Bandwagon~ argue that a person should buy or think a certain way because everyone else does

bait and switch~ dishonest tactic in which a salesperson lures customers into a store with the promise of a bargain

celebrity spokesperson~using a celebrity or famous person to promote a product

emotional appeals~manipulate viewers to feel specific emotions to sell products

glittering generalities~emphasize high valued beliefs

humor~make the viewers laugh while providing information about the product

individuality~appeals to the consumer’s desire to be different from the other consumers

loaded language~use words with positive or negative connotations to describe a product

name-calling~attacks people or groups to discredit their ideas

plain folk~uses ordinary people to help the consumer relate

product comparison~attacks competitors’ products

It is very common for advertisers to combine these different techniques to make even more effective ads. Here are a couple of examples I have found while watching TV or reading magazines:

Celebrity Spokesperson and glittering generalities

Another aspect of advertising we discussed was how food in pictures are altered to appear more appetizing than what the real food looks like when you order it. In class we decorated our own salads. We used Pam to make the lettuce look fresh and napkins to make the salad look fluffed up. The following clip is from the Food Network Challenge show that I watched where food stylists compete in creating the most attractive food dishes: